Marketing & Sales
mobi |eng | 2014-06-29 | Author:Jaideep Motwani & Rob Ptacek

Managing Change Time Plot Source: Ptacek and Motwani (2011). With the managing change plan set, Bill led a series of sessions with his sales team. They established their mission, vision, ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2015-06-14 | Author:Josh Turner

Why Webinars? A knowledgeable speaker giving a well-researched PowerPoint presentation to a live audience is powerful. Public speaking is an excellent business development tool, and it does wonders for your ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2014-09-08 | Author:Stoney deGeyter

ECOMMERCE CONSIDERATIONS CHECKLIST [ ] MINICART DISPLAY When a product is added to the shoppers “cart,” be sure this action is made clear without pushing the visitor to another page. ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2001-04-19 | Author:David D'Alessandro & Michele Owens [D'Alessandro, David]

THE ATHLETES AND THEIR ENTOURAGES The third group of players with whom you will probably find yourself negotiating in a sports sponsorship are athletes and their advisors. Anybody who sponsors ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2015-10-19 | Author:Justin Roff-Marsh

At first glance, this model looks a little more complicated than the diagrams we encountered in part 1, but if you look a little closer, you’ll realize that what we’re ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2013-10-07 | Author:Eric Lofholm [Lofholm, Eric]

Exercise Here is a list of different technology resources. Think of as many different ways you can use the these technology resources to increase your sales 1. Software 2. Desktop ...
( Category: Marketing & Sales December 2,2017 )
mobi, epub |eng | 2013-06-18 | Author:David Meerman Scott [Scott, David Meerman]

14 How Web Content Influences the Buying Process Today when people want to buy something, the web is almost always the first stop on their shopping trip. In any market ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2016-04-26 | Author:Jack Tyler

VALUES, ATTITUDES, AND MOTIVATIONAL MAKEUP The principal motivations of enthusiasts relate to getting those material things and having those experiences that they believe make life worthwhile. They pursue what they ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2015-08-05 | Author:Ryan Stewman

PART THREE THE CLOSER So far, this book has been all about my story of survival, and the things I did. Now allow me to help you take the tools ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2012-06-28 | Author:Thomas J. Stanley Ph.D.

Peak Concentrations of the Affluent Abruptly, at 1043 hours on the morning of our fishing tour, the bluefish stopped feeding. Upon turning to our sonar scope, we found that they ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2016-02-11 | Author:Roland Smart

Putting It All Together Is it really marketing's job to support product management in diversifying its innovation practice? Is it product management's job to understand the overall customer experience from ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2015-05-02 | Author:Wolfgang Schaefer & JP Kuehlwein

Four functions, two Ueber-Ways So, what makes a story a myth? Of course, ultimately it’s your audience – or all of us. If we don’t ‘hold the belief’, embrace the ...
( Category: Industries December 2,2017 )
mobi, epub |eng | 2013-09-19 | Author:David Semmelroth

Chapter 11 From the Window to the Counter: Getting Shoppers to Buy In This Chapter Getting shoppers to identify themselves Understanding your customers’ decision to purchase Identifying purchase barriers Re-contacting ...
( Category: Databases & Big Data December 2,2017 )
mobi |eng | 2001-02-27 | Author:Ronni T. Marshak & Patricia B. Seybold [Marshak, Ronni T.]

11 THE THIRD STEP: CARE ABOUT CUSTOMERS AND THEIR OUTCOMES I would never invest in a company that didn’t know who its customers are or one that didn’t care deeply ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2011-09-26 | Author:Anthony J. Bradley & Mark P. McDonald

Setting Critical Mass Targets The success of a collaborative community will depend on attracting participant contributions. In the most successful social media environments, the vast majority of content comes from ...
( Category: Internet & Social Media December 2,2017 )